Global Data Quality Sept 2011

Global Business demands higher level of efficiency with greater profit potential

Maintaining high quality data is critical to business success. Yet unreliable, outdated, or inaccurate data costs U.S. businesses more than $600 billion annually. With quality data, international organizations can know how many customers they have, detect duplicate customer data, correct addresses for most countries worldwide, correct contact information, correctly field data, personalize data, merge and validate data. All this saves both time and money. Maintaining accurate data quality also can accurately predict customers' interests and can prioritize marketing programs to more effectively cross sell or upsell products. Multinational businesses need to understand these metrics to determine the value and impact of current business process.

International business initiatives encounter a large variety of languages, names, address conventions and other culturally embedded business rules and habits. In systems unable to recognize international characters or international name and address forms, the inclusion of non-native data can cause unexpected results and undermine existing data integrity throughout the enterprise. An accurate address can mean the difference between profit earned from a successfully completed delivery or customer dissatisfaction and financial penalties accumulated due to misdirected mail and resultant postal costs.

Multi-national organizations face common obstacles as they work to consolidate disparate global data into meaningful information:

• Trade across multiple countries and borders yields different customer data quality issues with different languages and character sets.


• Decentralized business systems have a critical impact on reporting, daily operations, sales forecasting, and inventory.


• Significant record duplication hinders the creation of trusted, global enterprise views.

International Data Quality Software packages include address correction that cleanses, standardizes, parses, matches, and governs multi-national information across countries, languages, and character sets. Having high-quality data as the foundation of all your enterprise efforts delivers the benefits and competitive advantage that today’s global companies seek.

• Automatic processing of mixed country data (records) applies appropriate culture- and country-specific logic


• Country-specific business rules, corporate standards and processes consistently applied to global data


• Organizes and standardizes relationships among customers and vendors across regions


• Global data quality solution that is scalable to meet the demands of current and future data quality needs

Global Data Quality Software provides appropriate categorization of cultural differences in international data, such as name order, multiple last names, street and currency designations and formats, and preferred syntax, data translation from one code page to another, even mixed data within the same record, and can match validated and cleansed addresses to corresponding latitude and longitude coordinates.

FTI specializes in matching businesses with the cost-effective global data quality solutions. International Data Quality solutions can help you lower the costs of sales, marketing and customer service by cleaning your database of inaccurate or incomplete contact data. Here are just a few ways FTI can help your business with International Data Quality Software features:

• International address data intelligence


• Access to global address data


• De-duplication


• Merge-purge


• Geocoding


• Worldwide address management


• Address Correction to add missing elements and correct spelling


• Address Standardization to ensure conformance and deliverability


• Global Data Validation to confirm that the address exists in the appropriate database as a delivery point


• Data Fielding & Parsing allows a seamless transactions

Organizations that engage in business across international borders require an effective global data quality solution that ensures data is accurate and correct, no matter what language it’s in. FTI provides software solutions that parse, standardize and correct data for 240 countries using country-specific rules applied across language and character sets. We offer many international data quality options that can be tailored to meet your business needs:

• Loqate


• Global Locator


• Master Delivery Series


• Data Quality Suites

Call today for a free consultation to find out more information about international data quality software. Contact FTI at 888-970-9944 via email at fti@freelancetech.com.