Showing posts with label data enhancement. Show all posts
Showing posts with label data enhancement. Show all posts

Wednesday, October 27, 2010

Data Quality Point of Entry Solutions

Real-Time Data Quality Is Critical to ROI

Don’t lose leads from bad data entered on your website, or waste time and money sending mail to non-deliverable addresses. Freelance Technologies (FTI) has real-time data solutions that will improve the quality of your data at point of entry. Think in ecological terms, of stopping contaminated water at its source, and how this is less costly and more effective than letting a polluted river contaminate the lake or ocean we depend on for survival.

1-10-100 rule

Point of entry data management is ultimately important because of the “1-10-100 rule,” which illustrates the importance of being proactive. The rule states that it costs only $1 to verify a record, $10 to cleanse and de-dupe it after it has been entered, but $100 in potential lost productivity or revenue if nothing at all is done. While identifying and correcting bad data is important, it is far more cost effective to manage data in real time, at the point of entry.

User errors can be costly

Over 25 percent of data problems are because of entry errors by potential customers, a major factor in poor data quality, costing U.S. businesses billions each year, according to The Data Warehousing Institute (TDWI). The solutions offered by FTI can help you lower the costs of sales, marketing and customer service, by cleaning your database of inaccurate or incomplete contact data—at point of entry.

Another point of frustration is falsified or fraudulent information. Fraud involving identity theft is costing merchants big, an estimated $3.3 billion in 2009, according to Cybersource, a risk management solutions firm. The data quality solutions offered by FTI can help you to turn data management from a liability into a selling point with correct, complete and duplicate-free data.

Improving data quality helps you to operate your online applications successfully. Up-to-date, correct and consistent data, starting at Point of entry, helps ensure timely deliveries of goods, fast ROI and great customer interactions! Catch errors at point of entry, before they enter your database.

Real time business solutions

Data cleansing downstream from the point of entry is costly and inefficient. It can increase service lead-times and add unnecessary complexity to your information chains. Here are just a few ways FTI can help your business improve data entry data quality:

  • Point of entry error correction and verification
  • Deploy fast, reliable deliveries of goods that will produce satisfied customers and generate more profit from repeat business
  • Shorter, more efficient forms encourage a higher volume of response
  • Match, cleanse, revise and de-dupe data according to defined rules and by cross referencing address, bank, geo-data, telephone numbers and more in batch processing or in real-time
  • Build a stronger relationship with your customer base through high quality service on the basis of reliable customer information to make each interaction more efficient
  • Maintain reliable cash flow with a minimal risk of delays in payment or non-payment through precise order and customer data
  • Geo-coding allows you to offer location pinpointing
  • USPS/CASS encoding to format verified addresses to USPS standard

FTI has ecommerce, small business and enterprise level solutions based on a thorough understanding of the data quality market to give you the necessary information to make a good business decision that will ensure effective implementation of your specific requirements. For more information about data quality software, contact FTI at 888-970-9944 or via email at fti@freelancetech.com

Monday, September 27, 2010

ROE Productivity Directly Correlated to Data Quality

According to a recent study, the financial metrics that predict a firm's competitiveness, overall health and profitability can be improved if high quality data is presented concisely and in useful ways to mobile and remote access users.

A study at The University of Texas at Austin in explored the correlation between Return On Equity (ROE) investments in IT and the financial performance of the business, the productivity of employees, and the ability to more accurately plan and forecastreports Julie Langenkamp for Information Management Magazine, Sept/Oct 2010.

The research done in conjunction with the Indian School of Business and sponsored by Sybase found that the cost of increasing effective data is relatively minor compared to the resulting returns. The study of more than 150 Fortune 1000 firms examined issues associated with the quality, accessibility and relevance of data, and how these factors affect the performance of the business.

Results suggest that even marginal investments in IT can have dramatic impact when that technology addresses data quality, usability and intelligence, whether it be using mobility or remote access solutions, analytics or BI solutions, or a combination of technologies.

For more information on how data quality can optimize your business performance, talk to your knowlegable Freelance Technologies Representative today!

We have multiple solutions for a variety of industries and business models. Let us know your business needs and we will provide you with several solutions at the best price available on the market. Read more.

Tuesday, September 7, 2010

Data Quality ROI

What’s Your Company's Bottom Line on Data Quality?

Poor data quality is a significant problem for many organizations as it can lead to inferior customer service, reduced employee productivity, lost sales opportunities and increased marketing costs.

• What tangible or bottom-line benefits will be realized as a result of data quality management efforts?
• What will data quality management cost?
• What’s the organizational impact of a data quality management project?
• What’s the downside of not pursuing data quality management?
• When is the best time to engage in new data quality initiatives?
• Is data quality management a stand-alone initiative, or should it be pursued in conjunction with other projects, such as customer relationship management?

Ten Good Incentives for Data Quality:

Among the key benefits are improved customer service and relationships, more efficient operations, lower costs and more revenue-generating opportunities. All of these benefits contribute to return on investment.

1. Back-office improvements. Data quality management can lead to benefits such as unified billing, accurate revenue accounting, accurate contract billings, unified credit management and reduced mailing costs.

2. Reduced costs of direct mail/marketing. Companies can decrease the costs associated with direct mail and marketing efforts by having more accurate data.

3. Reduced operating costs. Improved customer data and the consolidation of that data into a single source can lead to significant savings in operations costs for companies.

4. Faster and more accurate billing. Operating a central resource to manage data quality rules, taxonomy, and process enables organizations to keep customer information accurate, consistent and up-to-date, helping to ensure that invoices and other mailings get to customers in a timely manner. And, collections can be expedited with more accuracy in customer information.

5. More effective cross-selling and up-selling. With more accurate and reliable data on customer preferences, interests, and demographics, enterprises can more effectively cross-sell and up-sell their products and services to customers.

6. Better relationships with customers. Organizations with more accurate and reliable information about customers will have better relationships with those customers.

7. Improved customer service. Having accurate and timely information on customer preferences and concerns is vital to providing top-notch service.

8. Front-office improvements. Organizations can unify the corporate Web site with back-office systems, ensuring consistent data from all sources.

9. Improved regulatory/compliance efforts. With greater assurances that customer data is current and correct, companies are more likely to be compliant with government regulations.

10. Bolster privacy efforts. An effective data-quality and customer data management effort can help protect the privacy and security of sensitive customer data.

[source: http://www.oracle.com/master-data-management/roi-from-data-quality-white-paper.pdf]

FTI Expert Data Quality Assessment Strategy

Having high quality information about customers, and their needs, enables enterprises to respond proactively and deliver the products and services customers want. Keeping this data timely, accurate and easy to access throughout the enterprise is a key to improving business success.

Achieving data quality management should be an active strategy for IT executives, CFO's and a high priority goal of organizations looking to optimize heir business operations. When looking for the best investment to fit your organizational needs and also your budget, talk to FTI for honest answers and feedback on the current industry standards and options.

Freelance Technologies, Inc
888-970-9944 (Toll-free)
fti@freelancetech.com

Thursday, September 2, 2010

Data Quality Solutions for Mailers

In the esoteric world of data quality, mailers may ask "Why are we discussing Hash Algorithms, and how does this really affect my bottom line?" Beyond the abstract algorithms, the answer can be simple and cost effective... Read More

Data Tools for streamlining business operations provide not only real ROI in terms of productivity and efficiency, but improve your competitive edge in the market. The ability to work effectively with complex data files, or mixed domestic & international data, can provide immediate returns.
  • Parsing & Fielding
  • Standardization
  • Genderization
  • De-Duplication
  • Address Correction

The ability to work effectively with complex data files, or mixed domestic & international data, can provide immediate returns. Stand-alone or integrated software tools from BCC, Datatech Smartsoft, Melissa Data, Satori and SAP are the answer.

For current information and the latest promotional offers, contact FTI to see which choice is the right solution for your business requirements.

For more information, contact us toll-free at 888-970-9944.

Monday, July 26, 2010

Bulk Mail, to Save or not to Save...

Even if your mailing has the required number of mailpieces to qualify for a discount price, you still have to perform some of the work the Postal Service would normally do to receive the discount.

When deciding whether to undertake a commercial mailing, you should consider:

  • Your technology and equipment, such as computers and software, will influence the discount services you can use and the time it will take you to complete the work.
  • Your budget, the amount of money you spend on a mailing is more than just the cost of postage.
  • You should also consider the cost of designing and printing your mailpieces and obtaining a mailing list.
If you can’t dedicate the technology or time to a commercial mailing, consider using a mail service provider or retail mailing services, which lets you quickly prepare and send your mailing. As your business grows, your resources may allow you to take advantage of additional discounts.

For more information on the latest trends and cost savings in the Commercial bulk mailing industry, visit our online library of information.

Many of your business expenses can be minimized with better data control and management.

Give us a Call at 888-970-9944 (Toll Free)

Wednesday, June 30, 2010

Data Quality Enhances Business Revenues

Make every record count. Discover a wealth of data quality tools that verify addresses and phone numbers, eliminate duplicates and enhance contact data at point-of-entry, in batch, or via the web.

The quality of your contact database has a significant impact on the way you communicate:
  • Database Marketing involves customer data integration, where customer data quality matters!
  • Data Enhancement Services offer cleansing hygiene maintenance and unified customer solutions.
  • Government approved barcode scanners, readers and general barcode solutions help tracking software and mobile management profiling. Data quality tools help verify addresses, phone numbers, and eliminate duplicates at point-of-entry.
  • Data Quality tip: avoid sending "junk mail" by keep your customer records updated.
Customer data management integration solutions offer enrichment through customer data standardization. With the platform interface of your choice, master data management solutions and logistics management, customer data conversion is your next data mining resource.

Data Quality Software (Data parsing, fielding, genderizing, match consolidation, de-duplication, data extraction, resequencing, address correction and presorting)


AccuMail Gold
Address Object
Global Address
MatchUp
MailRoom Toolkit Architect
MailRoom Toolkit Office
Master Delivery Series
Name Object
Personator
Rightfielder
StreetRite
StyleList


Founded in 1986, Freelance Technologies Inc. (FTI) is a total solutions provider of bulk mail, marketing and data quality tools. FTI helps companies acquire and retain customers, validate and enhance contact data, improve marketing ROI, and save money on postage and mail processing.

  • Do you want to reach more customers at a lower cost by validating, correcting & enhancing your customer records?
  • Do you spend too much time processing data?
  • Are you interested in dramatically reducing costs?
  • Are your customer touch-points mail, phone and email?
  • Would you rather spend valuable human resource time on useful phone calls,not wrong numbers?

Maintaining high data quality is critical to business success. Yet unreliable, outdated, or just plain inaccurate data costs U.S. businesses more than 600 billion dollars annually.

We'll help you reduce telephone and postage costs, eliminate duplicate records, and add missing or incomplete information to your existing business or consumer database for better targeting and a greater response.


CALL OR EMAIL US FOR MORE INFORMATION:
888-970-9944 (Toll-free)
fti@freelancetech.com